Category: Arianee

Swiss luxury watchmaker Breitling issues digital authenticity certificates on Ethereum

Swiss luxury watchmaker Breitling issues digital authenticity certificates on Ethereum

Breitling, the 136-year old luxury watchmaker based in Switzerland, has begun issuing digital certificates on the Ethereum blockchain that can be used to verify its new watches’ authenticity. Breitling has partnered with non-profit Arianee for the initiative. Arianee’s protocol leverages Ethereum’s ERC-721 standard, according to co-founder and CMO Emmanuelle Collet. ERC-721 is used for issuing […]

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